A Responsive Website or a Responsive Web Design or in simple term we can say Mobile friendly website can be defined as the approach that suggests that the website design should be such that it responds to the user’s environment based on its screen size, platform and orientation. A little hard to understand? Worry not, let’s take you over the subject step by step by going over the basics.
1. What is it?
Simply, a website that follows the same theme and layout throughout various gadgets even with different screen sizes and orientations. A screen friendly websites is known as a responsive websites. Have you ever seen websites with similar layouts no matter which screen you view them at, like desktops/laptops, phones, tablets or phablets? These websites that function well in terms of structure and layout on all kinds and sizes of screen are known as responsive website. You can check here if this site is responsive or not and see the difference between all the screen and their screen adjustments.
2. Why we need it?
Over the years, as technology has advanced, we have seen many changes and improvements in the electronics market too. When earlier, owning a GSM phone such as those manufactured by Nokia used to be a huge deal, today the smartphones keep getting their better upgrades in less than a year. Such huge changes in such small durations often make us wonder how long will an investment take us digitally. Keeping up with the speed of digital and technological development is hard. With responsive websites, it is easier to create websites that are not only functional today but have total scalability in the future when technology advances even more.
3. What are the benefits of a responsive website?
1) With advancement in technology, we can see changes in the screen size as well and the responsive websites can be opened in any size of screen without making changes in its structure every time a new screen size is launched.
2) Since a responsive website is future ready, they are here to stay for a long run. Any kind of changes are easier to make in these websites and hence don’t incur high costs for every small change in the website.
3) They are fundamental in good customer experience. Responsive websites are easier to access and navigate and are very user friendly.
4) Responsive websites are easier to load and seldom give a loading error, this encourages the user to visit website again. They are fundamental in good customer experience. Responsive websites are easier to access and navigate and are very user friendly.
5) As their layout remains same or viewable for all screen sizes, it is convenient for the user to access the website as and when required.
6) All sets of target audience can be focused as all can view the website correctly through any device.
The website is the first impression on the customer about the business and plays an important role in the long run. And as for a customer, the website is a window into your business, it becomes crucial to provide a great picture and a heart winning experience when they visit the website. A responsive website gives a great start to help the business move in the right direction.
